Posts Tagged ‘job advertising’
Facebook jobs: a massive win for genuine recruitment consultants
Last week we saw the official confirmation of what has been an open secret for some years: Job postings on Facebook. LinkedIn’s dominance in the corporate recruiting world has been unchallenged due its unmatched depth of high skill professionals available on its platform. The price of the not-free LinkedIn recruitment offerings has made it clear that large enterprises recruiting…
Read MoreAnother moronic ‘the recruitment industry is dead’ article
I try very hard to ignore the frequent blogs and articles that either (a) pronounce the impending demise of the recruitment industry or (b) hysterically highlight what the author sees as some fatal flaw or failure of the industry. You’re almost certainly guaranteed that such a piece is written by, or contains quotes from, the…
Read MoreThe F Word: To use or not to use? The sequel
Well, didn’t last week’s blog The F Word: To use or not to use? cause a stir. Within hours of the blog going live, I had a lively social media exchange with Vend’s Talent & Innovation Manager, Troy Hammond and various other interested parties, all with something to say on this (clearly) polarising topic. Troy wrote a blog in…
Read MoreThe F Word: To use or not to use?
This week I was alerted (thanks George) to this job ad for an Auckland-based VP of Global Marketing for a technology company called Vend. The second paragraph opens as follows: It’s also a f***ing great place to work, with a global team of 200+ smart, driven, creative people working in cities like Auckland, Melbourne, San Francisco, Toronto, London…
Read MoreIs job board advertising working for you?
The addiction that almost all Australian recruitment agencies have to running ads on job boards is like most addictions; one that is grounded in habit and impulse and rarely subject to any form of objective analysis. If that clear-eyed analysis was undertaken I suspect many agencies would change their approach to advertising jobs on job…
Read MoreRecruitment ads in The Age: Loudly knocking at death’s door
Regular readers will recall that this time each year, for the past two years, I have conducted an analysis of the My Career section within The Saturday Age . Here’s part of what I wrote on 10 April last year: The 32 tabloid sized pages of ads which had appeared on 26…
Read MoreWhat exactly are ‘excellent communication skills’?
It has to be one of the most clichéd lines in job descriptions and hence, recruitment advertising – the request for ‘excellent communication skills’. It is omnipresent in today’s recruitment lexicon. Alternatively, you can substitute another one of your favourite synonyms such as ‘excellent’, ‘good’, ‘outstanding’, ‘exceptional’, ‘superior’ or ‘high level’. Unfortunately…
Read MoreGoing, going … gone? 2012 AFR job ad review
For each of the past five years I have undertaken a review of the job advertisements placed in the Australian Financial Review (AFR) on the last Friday in October. When I completed the 2011 review, I signed off with the comment ‘After five years of shaking the ‘ad writing tree’ I think…
Read MoreFairfax Media: The death spiral continues
One year ago, in InSight 175, I wrote a short piece on the state of print media advertising, specifically the sad state of job ad volumes in the My Career section of The Saturday Age . In that piece I commented; ‘… the actual number of job ads listed seems to be…
Read MoreSEEK’s new ‘executive’ pricing: smart or monopolistic?
Just as everyone was winding down for the summer break, the undisputed #1 Australian job board, Seek, decided to liven things up a bit with a pricing announcement that has made a few waves. Having axed Seek Executive at the beginning of October 2011, a decision was taken to incorporate a $150k job tab into…
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