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This article was originally published in Issue 62 of InSight on 10 December 2008     InSight 58 was devoted to my annual review of the quality of job advertising in the Australian Financial Review. I rated this ad [click here to view] by Tom Key of Lloyd Morgan as the only outstanding ad published…

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This article originally appeared in Issue 60 of InSight   Published 26th November 2008     Recruitment agencies have traditionally thrived because outsourcing the recruitment of high quality candidates was seen by clients to be an effective use of their time compared to doing the hard yards of advertising, screening and interviewing all the candidates…

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This article originally appeared in Issue 58 of InSight Published 12 November 2008     I have to admit, I wasn’t especially optimistic of reporting back to you that the quality of Australian Financial Review (AFR) ad writing had improved greatly in the past 12 months (see my 2007 review in InSight 56).    …

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This article was originally published in InSight Issue 7 on 7 November 2007      Flying back from Sydney last Friday, I was reading the Australian Financial Review (AFR). Friday’s AFR is the number 1 ‘old media’ outlet for executive recruitment advertising in Australia. The news stories were fairly mundane so I spent the flight…

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This article originally appeared in Issue 50 of InSight Published 17 September 2008     When Paul McCartney continued his music career after The Beatles broke up, he formed a band called Wings. Wings had a number of hits in the 1970’s before Macca realised less is more and went solo. One of the Wings’…

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Recruiters are in the recruitment game because (presumably) they are more interested in working in a competitive, results-focused, people-oriented environment than in working in a placid and predictable environment. Amongst the many great skills that recruiters do possess, it appears advertisement writing is not one of them. There is no excuse for poor literacy and…

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This article appeared in Issue 48 of InSight Published 3rd September 2008     I attend RCSA breakfasts and other functions as much as I can. Even though I have been in the recruitment industry since 1989, I am always hungry to learn more about makes a recruiter successful.   Late last year I went…

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This article originally appeared in Issue 47 of InSight Published 27th August 2008     During my under-graduate days at the University of Tasmania in the mid-1980s, I was more diligent in my pursuit of on-campus extra-curricular activities than I was in the pursuit of good grades. My overall academic record was what you might…

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Australasian Talent Conference 2008 – What can recruiters learn?     Thanks to all the participants who registered for my Teleseminar today which was a summary of all the vital information I took from the Conference and all the relevant trends and stories I plucked, which are relevant to recruiters in Australia and New Zealand.…

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